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Green Issues Communications

 

Crisis Management is an increasingly important part of a company-wide training portfolio. Today, the reputation of a company can take years to develop and can cost thousands of pounds to maintain. All companies look to ways of improving their reputation by giving to charity, becoming involved in the community and giving customers exactly what they want. It is precisely because of these reasons that Crisis Management is so important; one incident can irreparably damage a brand which has taken years to develop.

 

That is why giving staff a good grounding in Crisis Management as part of their basic training is beneficial to any company, both in the short and long term.  Mistakes and accidents happen - they are a fact of life, but it is when they are handled badly, then they become potentially damaging.

 

Green Issues Communications has a range of clients, almost all of whom are top blue chip companies. It has successfully run the IMD Crisis Management course in Switzerland for eight years and has organised over 30 crisis management modules for the PED (Programme for Executive Development) and the MBA courses.

 

We have organised crisis management courses for mobile telecommunications company Ericsson, Nestlé, Bank Openheim, Thames Water and Tracabel amongst others.

 

We offer help in the following areas:

 

Practical Crisis Management Testing:  A practical way of testing crisis management procedures involving input from a number of live sources:  telephonists playing a number of roles, the media, regulators, internal influences, etc coming together to bring a realistic scenario tailored to the client's needs.

 

Crisis Management Procedure Review:  Reviewing existing procedures and offering advice on changes and additions to schemes to make them work better and more effectively.

 

Reputation Management:  A stakeholder review looking at ways corporate social responsibility (CSR) can improve a corporate reputation and be tied in with preparing a crisis management plan.

 



Green Issues Communications